33 loads. Natural 2 x concentrated baby laundry detergent. Fights tough baby stains; non-toxic; biodegradeable. Free of dyes & fragrances. For standard and HE machines. In our every deliberation, we must consider the impact of our decisions on the next seven generations - From the Great Law of the Iroquois Confederacy. We Disclose All Ingredients: You have the right to know what makes our cleaning products safe for people and the environment as well as effective at getting the job done, so we include a full ingredients list on all of our cleaners (just peel back the label). Thank you for purchasing this Seventh Generation product! - Jeffrey Hollender, President and Chief Inspired Protagonist. Safe. Effective. Select Active Ingredients: Plant-Derived Cleaning Agents: Effective - low-foaming, stain removing power for use in HE and standard machines. Water Softener: Effective - removes water hardness to improve cleaning power. Enzyme Soil Removers: Effective - Premium-performance protein and starch stain removers for tough baby stains. Safe - This product is formulated to be safe for your family and the environment. Our unique ingredient combination is a biodegradeable alternative to conventional petroleum-based detergents that is non-toxic, hypoallergenic, free of optical brighteners and non-irritating to skin. Seventh Generation products, although not intended for consumption, aren't poisonous. This product is formulated to work well in cold water. Save energy - wash in cold. This product is free & clear of dyes, fragrances & masking agents. No phosphates. Not tested on animals. Made in USA.