Limited batch. 30 years. Great-tasting, all natural chips made with quality ingredients since 1982. Great taste - naturally. No. 4 of four. 30 Years: A 30th birthday is a time for reflection. Lately, we've been reminiscing about Jack, our old security guard. He was convinced our Jalapeno Jack flavor was named after him, due to his fiery personality. We didn't have the heart to tell him we named it for the delicious jalapeno pepper and jack cheese flavor. So for our 30th, we're bringing back Jalapeno Jack. By eating this Limited Batch flavor, you're honoring 30 years of great-tasting chips made with all natural ingredients. Although old Jack probably thinks you're honoring him. But please don't tell him. It'll break his heart. Our Natural Promise: 0 grams trans fat; Only all natural colors and flavors; Only natural oils; No preservatives; Non-GMO ingredients; Gluten free; Real food ingredients. Product of USA.