Medium to firm hold. Eco chic hair care. With eco chic technology (the elements of earth, wind, fire and water represent a unique combination of certified organic botanicals and incredible style). Natural infusion texturizes while adding body and volume to hair. Builds hair to amazing heights with amazing stay-power. Distributes easily for smooth-moves in style. Adds texture and shine. Your style just got better, easier. Bigger. With Natural Mousse Air-Turbo Charged Hair Styling Foam, you can take your hair to exciting new heights and set speed records doing it. The texturizing, bodifying, volumizing ingredients infused into this formula make hair spring into action. Build in a mile of style. Beauty from the Elements is Chic on the Street. We do not add parabens, lauryl or laureth sulfate, or dyes to this product. 100% vegetarian ingredients/no animal testing. Cruelty-free. Please recycle. giovannicosmetics.com. Made in USA.