100% Pure Florida Orange Juice from Concentrate. Plus Calcium as much Calcium as a glass of milk. Calcium enriched - 30% more daily value than regular orange juice. (Orange Juice Plus Calcium 35% daily value of calcium; regular orange juice, 2% daily value of calcium.) Florida's Natural Brand Growers Pride Plus Calcium Orange Juice is made by a co-op of growers. We own the land. We own the trees. We own the company. And our only business is making juices. So. we're particular about the way we make them. That's why our Plus Calcium juice is 100% pure juice from naturally tree-ripened fruit. It's down-home natural goodness with more juicy bits of orange. Nothing artificial, no sugar or preservatives added. So, go ahead and pour yourself a big cold glass of Florida's Natural Brand Growers Pride Plus Calcium. You'll enjoy it, knowing you're drinking 100% pure juice.