New look, same great taste! Plant-based protein. More than a cracker Mary's gone crackers sources its rice from California growers, whose growing fields provide seasonal wetland habitat for millions of waterbirds along their migratory route. Our partnership with the California Ricelands waterbird foundation helps sustain a vast circle of life. That's quite a feat for our tasty crackers, and we're proud of it. Our protein is plant based from real-grown food. Always Organic: We believe in the benefits of organic farming. Seed Crafted with Care: Our seed crafted crackers are always gluten free. Sesame seeds; Brown rice; Flax seeds; Whole quinoa. Snack happy, live happy. Please recycle.