Try it once. Trust it always.We're America's oldest flour company, made up of passionate bakers committed to spreading the joy of baking. That's why we take such care with our flour. Unbleached and unblemished by chemicals, our flour is the professional's choice and the home baker's trusted partner, prized for its consistent quality. As essential as good flour is to good results, for us, it's still only the beginning. We offer many kinds of help, so bakers of all kinds can bake with joy. Choose the right flour.All-purpose, bread, whole wheat, white whole wheat, self-rising, or cake flour—for every kind of baking, trust King Arthur quality. We believe baked goods and doing good go hand in hand.King Arthur Flour is a 100-percent employee-owned company of passionate bakers, committed to the highest quality and the greater good.As a founding B Corporation, we care as much about our people, our community, and our planet as we do about our flour. A versatile unbleached flour for exceptional results. Baking with Joy Since 1790 100% Employee Owned No Kid Hungry®Share Our Strength Certified B Corporation Milled from Select 100% American Wheat Never Bleached, Never Bromated.®